Search

We Didn't Know It Was Possible, but Salma Hayek Just Got Even Hotter With This New Hair Color

WE DIDN'T KNOW IT WAS POSSIBLE, BUT SALMA HAYEK JUST GOT EVEN HOTTER WITH THIS NEW HAIR COLOR

Salma Hayek is indisputably gorgeous with her deep brown eyes and hair, but the actress just proved she's smokin' no matter what hair...

Hair Trends for 2019 Are Updated Versions of Throwback Classics

HAIR TRENDS FOR 2019 ARE UPDATED VERSIONS OF THROWBACK CLASSICS

Nostalgia undoubtedly reigned supreme in 2018 and according to the experts, hair trends in 2019 will also mark a continued love affair...

 
 
 
5 ‘Redhead Friendly' Makeup Looks to Rock This Winter

5 ‘REDHEAD FRIENDLY' MAKEUP LOOKS TO ROCK THIS WINTER

‘Tis the season to switch up your redhead makeup ! Here are my top 5 favorite ‘redhead friendly' makeup products to rock as the months...

I Spent $48 on a Sleep Mask, and It's Better Than Sleeping With Blackout Curtains and Ear Plugs

I SPENT $48 ON A SLEEP MASK, AND IT'S BETTER THAN SLEEPING WITH BLACKOUT CURTAINS AND EAR PLUGS

When you wake up almost every day at 4:45 a.m. , sleep becomes a necessity, but also a luxury. Most days, I get around five to six...

 
 
 
Hailey Baldwin chops off her hair

HAILEY BALDWIN CHOPS OFF HER HAIR

She looks like Justin Bieber's twin.

Wayne Goss Holiday Brush 2018 Coming Soon

WAYNE GOSS HOLIDAY BRUSH 2018 COMING SOON

Release Date + Collection Info This year's Holiday Brush from Wayen Goss is on its way. This year's Holiday Brush is an ultra-soft,...

 
 
 
This Photo Of Hailey Baldwin's Haircut Proves Bobs Aren't Going Anywhere

THIS PHOTO OF HAILEY BALDWIN'S HAIRCUT PROVES BOBS AREN'T GOING ANYWHERE

When it comes to beauty trends, 2018 has definitely been the year of the bob. Whether blunt and uber short or choppy and chin-grazing,...

New Hair For The Newlywed! Hailey Baldwin Trades In Her Long Locks For A Chic Short Bob

NEW HAIR FOR THE NEWLYWED! HAILEY BALDWIN TRADES IN HER LONG LOCKS FOR A CHIC SHORT BOB

New hair, who dis? Hailey Baldwin, who now goes by Hailey Bieber, took to Instagram on Dec. 12 to show off her striking new bob and...

 
 
 
20 Natural Hair Products From Target to Try Before Year's End

20 NATURAL HAIR PRODUCTS FROM TARGET TO TRY BEFORE YEAR'S END

A women's hair journey comes with its fair share of exciting discoveries, trial-and-error, and plenty of roadblocks. And if you describe...

6 Times Meghan Markle, a Woman Who Does What She Wants, Pushed Royal Beauty Rules in 2018

6 TIMES MEGHAN MARKLE, A WOMAN WHO DOES WHAT SHE WANTS, PUSHED ROYAL BEAUTY RULES IN 2018

Meghan Markle: Duchess of Sussex, mom-to-be, philanthropist, actress, dictionary definition of elegance and grace, master of messy...

 
 
 
The Must-Have Gifts For People Who Love Cold Drinks

THE MUST-HAVE GIFTS FOR PEOPLE WHO LOVE COLD DRINKS

Cold beverages are extremely refreshing, however ice-cold beverages can mask the flavors of your favorite wine, beer, and spirits....

Liquid Complex Culture Explained

LIQUID COMPLEX CULTURE EXPLAINED

Dah-ling! At Number 4, we believe that high quality ingredients produce high quality hair. But, what is considered “high quality”,...

 
 
 
Are Eyelash Serums Bad for Lashes? We Consulted The Experts

ARE EYELASH SERUMS BAD FOR LASHES? WE CONSULTED THE EXPERTS

Long lashes are lovely. The process of getting them, however, can be a huge pain. While we've seen drastic lengthening effects that...

25 Stunning Examples of Brown Ombré Hair to Bring to Your Colorist

25 STUNNING EXAMPLES OF BROWN OMBRÉ HAIR TO BRING TO YOUR COLORIST

Here's the thing about balayage and ombré hair color: It's effortless. We're not just talking about the vibe it gives off, although...

 
 
 
25 Stunning Examples of Dark Brunette Hair With Highlights

25 STUNNING EXAMPLES OF DARK BRUNETTE HAIR WITH HIGHLIGHTS

Trends come and go like clockwork. Take hair color, for instance. Each and every summer, everyone starts to focus on lightening and...

Guide to Best Hairstyles for Men's Face Shapes

GUIDE TO BEST HAIRSTYLES FOR MEN'S FACE SHAPES

A Man's Guide: Best Hairstyles for Your Face Shape Finding a hairstyle that works with your face shape can be a challenge. To achieve...

 
 
 
Glamsquad Just Launched Our New Favorite Texture Spray

GLAMSQUAD JUST LAUNCHED OUR NEW FAVORITE TEXTURE SPRAY

We trust the company that's done more than half a million hair appointments to tell us what we want in a styling product. And to that...

Beauty Essentials for a Flawless New Year's Eve Look

BEAUTY ESSENTIALS FOR A FLAWLESS NEW YEAR'S EVE LOOK

If there's one time of year to go all out with your look it's New Year's Eve. After all, letting go of the past year and ringing in...

 
 
 
Myth or Miracle: Do Eyelash Serums Actually Work?

MYTH OR MIRACLE: DO EYELASH SERUMS ACTUALLY WORK?

When I first tried an eyelash serum, I'll be honest: I didn't think it would work at all. I started using it purely because it was...

4 Ways to Look Gorgeous After the Gym

4 WAYS TO LOOK GORGEOUS AFTER THE GYM

Istockphoto Sweaty yoga hair, blotchy gym skin, no thanks! Olympic swimmer and LensCrafters lifestyle expert, Natalie Coughlin , shares...