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Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

DOES VERTICAL VIDEO MAKE A DIFFERENCE? WE SPENT $6,000 ON TESTS TO FIND OUT

There has been much discussion recently on industry-leading publications about the effectiveness of video on social media. For example,...

The 10 Top Social Media Tools Brands are Using to Succeed in 2019

THE 10 TOP SOCIAL MEDIA TOOLS BRANDS ARE USING TO SUCCEED IN 2019

Marketers are faced with an ever-growing list of responsibilities. From social media marketing to customer experience and advertising,...

 
 
 
How to Create Successful Email Marketing Campaigns in 2019

HOW TO CREATE SUCCESSFUL EMAIL MARKETING CAMPAIGNS IN 2019

Every year, marketers face new challenges. From changes in the way marketing campaigns get delivered to new technologies that revolutionize...

Kick These 10 Social Media Bad Habits in the New Year

KICK THESE 10 SOCIAL MEDIA BAD HABITS IN THE NEW YEAR

The new year is often a time of reflection and making plans for improvement in our personal lives and our businesses. Take a look at...

 
 
 
How to Incentivize Channel Partners to Take Advantage of Your Online Training

HOW TO INCENTIVIZE CHANNEL PARTNERS TO TAKE ADVANTAGE OF YOUR ONLINE TRAINING

A channel partner training program is an important part of almost all partner programs. With the use of a partner portal, businesses...

Why Personalization is the Next Big Opportunity in Social Media Marketing

WHY PERSONALIZATION IS THE NEXT BIG OPPORTUNITY IN SOCIAL MEDIA MARKETING

Social media marketers are always looking to uncover the “next big thing”, and as we head into 2019 personalized social media engagement...

 
 
 
What Are Advanced Persistent Threats , and How Can You Protect Your Company?

WHAT ARE ADVANCED PERSISTENT THREATS , AND HOW CAN YOU PROTECT YOUR COMPANY?

When it comes to preventing costly data breaches, knowledge is power. Being aware of common vulnerabilities and advanced hacker tactics...

Choosing the Best B2B and B2C Help Desk Software for Your Business

CHOOSING THE BEST B2B AND B2C HELP DESK SOFTWARE FOR YOUR BUSINESS

/ Pixabay Far too often, companies are forced into a solution that doesn't meet the needs of their business. You don't want to use...

 
 
 
Why the Future of Asset Management Is Digital

WHY THE FUTURE OF ASSET MANAGEMENT IS DIGITAL

It's safe to say that 2017 was a banner year for the global asset management industry. A strong bull market sparked massive inflows...

What is Google Firebase? A Look at Developing Apps with Custom BaaS Support

WHAT IS GOOGLE FIREBASE? A LOOK AT DEVELOPING APPS WITH CUSTOM BAAS SUPPORT

Imagine a turnkey rental office space. When you lease the space, the infrastructure is already set up: utilities, workstations, phones,...

 
 
 
Videos That Convert: How to Create a Scalable Video Strategy

VIDEOS THAT CONVERT: HOW TO CREATE A SCALABLE VIDEO STRATEGY

Nearly 52 percent of marketing professionals around the world agree that video offers the best ROI. It's probably why research shows...

Here's Why You Are Not Getting Enough Engagement on Instagram

HERE'S WHY YOU ARE NOT GETTING ENOUGH ENGAGEMENT ON INSTAGRAM

By now you have realized how important Instagram is for your business. You have already set up your profile, and you have some followers....

 
 
 
Customer Health Solutions: Accurately Monitoring Your Customer Relationships

CUSTOMER HEALTH SOLUTIONS: ACCURATELY MONITORING YOUR CUSTOMER RELATIONSHIPS

Geralt / Pixabay A new term, customer health, is all about monitoring the customer relationship to ensure it remains in a vibrant state....

Top 15 Digital Marketing Tools for Content Marketing

TOP 15 DIGITAL MARKETING TOOLS FOR CONTENT MARKETING

It's a competitive world, which is why more companies are relying on content marketing to increase website traffic, build a connection...

 
 
 
5 Ways You Can Use Data To Send More Relevant Emails

5 WAYS YOU CAN USE DATA TO SEND MORE RELEVANT EMAILS

Data is powerful. Companies that use data to send smarter campaigns outperform their competitors by 85% in sales growth, according...

How the New Instagram Graph API Is Changing Social Media Marketing

HOW THE NEW INSTAGRAM GRAPH API IS CHANGING SOCIAL MEDIA MARKETING

The year 2018 is shaping up to be a big one for Instagram. The social media platform breached the billion-user milestone in June. We've...

 
 
 
Tips and Tricks to Knock Your Logo Design Out of the Park

TIPS AND TRICKS TO KNOCK YOUR LOGO DESIGN OUT OF THE PARK

Logos are one of the trickiest projects to get right. They have to be memorable, original, and able to convey a lot of information...

Why The News Feed Is Becoming Less Important For Facebook Pages

WHY THE NEWS FEED IS BECOMING LESS IMPORTANT FOR FACEBOOK PAGES

Facebook has made some big changes to business Pages in order to better support small and local businesses. Over 80 million businesses...

 
 
 
SIA's Human Cloud Report 2018: B2B Use Trends and Predictions

SIA'S HUMAN CLOUD REPORT 2018: B2B USE TRENDS AND PREDICTIONS

Although half of U.S. workers may freelance within the next few years, large companies are still reluctant to utilize this growing...

752,626 Facebook Ads Analyzed, an eCommerce Growth Case Study, New Social Media Tools, and More!

752,626 FACEBOOK ADS ANALYZED, AN ECOMMERCE GROWTH CASE STUDY, NEW SOCIAL MEDIA TOOLS, AND MORE!

There is always so much happening in the social media marketing industry that it can be a challenge to keep up with all of the latest...